Klaviyo Competitors: 5 Alternatives for Ecommerce Businesses

If you're running an ecommerce business and find yourself frustrated by the rising costs or complex interface of Klaviyo, you're not alone. Klaviyo is a well-known email marketing platform, but it’s not without its flaws. Users often report high pricing, delayed customer support, and issues with the platform’s complexity. That’s why so many businesses are on the lookout for more reliable and affordable alternatives.

In this blog, we’ll walk you through the 5 best Klaviyo competitors and alternatives, perfect for growing your ecommerce business without the hefty price tag. Among these, Dripcel stands out as the top SMS marketing solution, driven by AI to optimize campaigns and maximize ROI. Let’s dive in.

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Why Consider Klaviyo Alternatives?

Klaviyo might be a top player in email marketing, but it's not always the best choice for every business. Here are a few reasons why you might want to consider switching to a competitor:

• High Pricing: Klaviyo's pricing model can quickly become expensive, especially for growing businesses. This has been a common pain point for users.
• Poor Customer Support: Many users have reported long wait times when trying to get support from Klaviyo. This can disrupt your marketing efforts, especially during critical campaigns.
• Complicated UI: Klaviyo’s user interface can be overwhelming for newcomers, with a steep learning curve, especially if you're not technically savvy.
• Email Deliverability Issues: Some businesses have experienced email deliverability problems, with emails landing in spam folders.
• Account Deactivation: There are numerous cases of accounts being deactivated suddenly without explanation, disrupting marketing campaigns and revenue generation.

If any of these issues sound familiar, it's time to explore more cost-effective, reliable options for your ecommerce business.

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Comparison Table of Klaviyo Alternatives

Here’s a quick comparison of some of the top Klaviyo competitors for ecommerce businesses, focusing on their costs, subscriber limits, and best features:

PlatformCostMonthly Emails/SMSSubscriber LimitFree PlanBest FeatureDripcelOnly pay for what you sendUnlimited SMSUnlimited ContactsYesAI-powered SMS campaign optimizationSender$15/month30,000 emails2,500YesPremade automation sequencesBrevo (Sendinblue)$25/month20,000 emailsUnlimited contactsYesOmnichannel marketing (SMS, email, WhatsApp)ActiveCampaign$15/month10,000 emails1,000YesSales automation & CRMOmnisend$16/month6,000 emails500YesEcommerce review automation

Dripcel, with its powerful AI capabilities, stands out in this comparison for businesses that rely on SMS marketing and need more affordable, scalable solutions.

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5 Best Klaviyo Competitors for Ecommerce Businesses

1. Dripcel — Best Klaviyo Alternative for AI-Powered SMS Marketing

Dripcel is the top choice for businesses looking for a smarter, AI-driven approach to SMS marketing. Its proprietary machine learning engine continuously refines your campaigns, optimizing send times, message content, and targeting for maximum engagement and conversions.

Best for: Ecommerce stores, service-based companies, and startups.

Key Features:

• AI-powered SMS copy optimization that tailors messages based on customer behavior.
• Real-time A/B testing and automated profit optimization to find the best messaging and timing.
• Predictive analytics to identify the most profitable customer segments and optimize campaigns accordingly.
• Fully automated SMS campaigns, so you can focus on growth instead of manual adjustments.

Pros:

• Unlimited SMS sends, making it ideal for high-volume campaigns.
• Advanced AI features to improve customer engagement and boost ROI.
• Detailed reporting and analytics to track campaign performance.

Cons:

• Dripcel currently focuses more on SMS, with limited email marketing tools.

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2. Sender — Best for Premade Automation Sequences

Sender is a great alternative for businesses that need a user-friendly and cost-effective email marketing platform. With its drag-and-drop editor and premade automation sequences, Sender makes launching campaigns quick and easy.

Best for: Small businesses, Shopify stores, and startups.

Key Features:

• Drag-and-drop email builder with premade templates.
• Behavioral automation and smart segmentation to target specific customer actions.
• Automated follow-ups based on customer interactions.

Pros:

• Affordable pricing, especially for businesses with growing email lists.
• Easy-to-use interface with built-in automation features.
• Supports both email and SMS marketing.

Cons:

• Lacks more advanced marketing features like CRM integration.

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3. Brevo (formerly Sendinblue) — Best for Omnichannel Marketing

Brevo is an excellent choice for businesses looking to implement omnichannel marketing campaigns. It allows you to connect with customers through email, SMS, and WhatsApp, providing flexibility in communication channels.

Best for: Coaches, ecommerce startups, agencies, and freelancers.

Key Features:

• Supports email, SMS, and WhatsApp marketing.
• Built-in CRM to manage customer data and track interactions.
• Marketing automation for email campaigns and transactional SMS.

Pros:

• Affordable pricing with scalable plans.
• Includes both email and SMS features in one platform.
• Unlimited contacts with affordable email sending limits.

Cons:

• Some advanced features, like marketing automation, are only available on higher-priced plans.

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4. ActiveCampaign — Best for Sales Automation and CRM

If you need a robust email marketing platform that integrates well with sales and customer relationship management (CRM) tools, ActiveCampaign is a top choice. It offers advanced marketing automation that helps businesses automate their entire sales funnel.

Best for: SaaS companies, ecommerce businesses, and online marketers.

Key Features:

• Powerful automation capabilities with triggers based on user behavior.
• Sales and marketing automation tools that sync with CRM software.
• AI-powered suggestions for personalization and automation flow creation.

Pros:

• Excellent for businesses looking to streamline both marketing and sales processes.
• Offers a wide range of integration options with ecommerce platforms.
• Accurate tracking of customer behavior and interactions.

Cons:

• Steep learning curve for new users.
• Higher pricing compared to other platforms on this list.

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5. Omnisend — Best for Ecommerce-Focused Marketing

Omnisend is built specifically for ecommerce businesses, offering a wide range of features for running targeted marketing campaigns across multiple channels. It integrates easily with popular ecommerce platforms like Shopify and WooCommerce.

Best for: Ecommerce businesses and marketing agencies.

Key Features:

• Omnichannel campaigns across email, SMS, push notifications, and paid ads.
• Advanced segmentation tools to create targeted, effective campaigns.
• Pre-built workflows for automating customer journeys.

Pros:

• Excellent for ecommerce businesses due to its seamless integration with Shopify and WooCommerce.
• Omnichannel marketing capabilities allow you to engage customers across multiple platforms.
• Free plan offers a good range of features for small businesses.

Cons:

• Limited integration options outside of ecommerce platforms.
• Not as feature-rich for non-ecommerce businesses.

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Why Dripcel is the Best Klaviyo Alternative

Among these alternatives, Dripcel stands out for its AI-driven approach to SMS marketing, offering unparalleled features that other platforms simply don’t provide. Here’s why:

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1. AI-Powered Campaign Optimization

Dripcel’s machine learning engine continuously optimizes SMS campaigns by analyzing customer behavior. It adjusts message timing, content, and targeting to ensure your campaigns get the highest engagement possible.

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2. Automation & A/B Testing

Dripcel simplifies your marketing efforts with fully automated SMS campaigns. The platform runs real-time A/B testing, optimizing your SMS copy for the best performance, so you don’t have to guess which messages will work best.

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3. Predictive Analytics

By using AI and predictive analytics, Dripcel can forecast customer behavior, allowing you to target the right audiences at the right time. This ensures your marketing efforts are focused on the customers most likely to convert.

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4. Affordability

Unlike Klaviyo, which can become expensive as your business scales, Dripcel offers scalable pricing that remains affordable, making it accessible for businesses of all sizes.

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Final Thoughts: Choosing the Right Klaviyo Alternative

With so many alternatives available, the key is to choose a platform that aligns with your business needs. Whether you’re looking for robust email automation, CRM integration, or omnichannel marketing, there’s an option for every type of business.

For businesses focusing on SMS marketing, Dripcel is the clear leader, offering AI-driven optimization, automated campaign management, and real-time analytics. If you’re ready to supercharge your SMS campaigns, sign up with Dripcel.