The Best MailerLite Alternatives for Email and SMS Marketing

MailerLite is a popular email marketing platform known for its ease of use, generous free plan, and robust automation features, especially for small businesses. However, as business needs evolve, many users seek MailerLite alternatives that offer more advanced features, different pricing models, or additional marketing channels like SMS.

In this post, we’ll explore the best alternatives to MailerLite for email marketing, automation, and SMS marketing, with a special focus on Dripcel—the ideal solution for businesses that want to optimize their SMS marketing efforts.

‍

1. Dripcel: The Leading SMS Marketing Alternative

While MailerLite focuses primarily on email, Dripcel is an excellent option for businesses seeking to enhance their SMS marketing capabilities. Dripcel’s AI-powered technology helps businesses optimize SMS campaigns for maximum engagement, making it a perfect companion to email-focused platforms like MailerLite.

Why Choose Dripcel for SMS Marketing?

• AI-Driven Optimization: Dripcel uses advanced machine learning to automatically optimize SMS campaign timing, messaging, and audience targeting​. This ensures that businesses reach their customers at the most effective time with the most compelling content.
• A/B Testing for SMS: Dripcel allows for real-time A/B testing of SMS messages, helping businesses identify what resonates best with their audience.
• Seamless CRM Integration: Dripcel integrates smoothly with a range of CRMs and marketing platforms, making it easy to manage email and SMS campaigns from one place.

For businesses looking to boost their SMS marketing results, Dripcel is the top alternative. Learn more about Dripcel’s SMS marketing features.

‍

2. Moosend: Affordable Email Marketing for Small Businesses

If affordability is a primary concern, Moosend is one of the best MailerLite alternatives. Moosend offers a user-friendly platform with advanced automation features, making it a strong choice for small businesses.

Key Features of Moosend:

• Cost-Effective Plans: Moosend’s pricing is budget-friendly, making it an attractive option for startups and small businesses. For a low-cost SMS solution, Dripcel is also worth considering.
• Advanced Automation: Moosend allows users to create sophisticated email workflows, saving time and improving engagement.
• Email Templates: Moosend offers a wide variety of customizable email templates that help users create professional-looking campaigns quickly.

For businesses looking for a low-cost solution with powerful email features, try Moosend for free.

‍

3. Constant Contact: A Trusted Solution for Small Businesses

Constant Contact is a well-established alternative to MailerLite, known for its user-friendly email marketing features and excellent customer support. It’s particularly popular with small businesses looking for reliability and ease of use.

Why Choose Constant Contact?

• Drag-and-Drop Editor: Build beautiful email campaigns with their intuitive drag-and-drop editor, no coding required.
• Customer Support: Constant Contact is praised for its dedicated customer support, helping businesses resolve issues quickly and efficiently.
• Additional Features: Beyond email, Constant Contact offers features like event marketing and social media integration, making it a versatile tool for small businesses.

For businesses needing a well-rounded email marketing platform with excellent support, explore Constant Contact.

‍

4. ActiveCampaign: Advanced Email Marketing Automation and CRM

ActiveCampaign is an excellent choice for businesses that require advanced marketing automation and CRM integration. It’s a step up from MailerLite in terms of automation sophistication and audience segmentation.

ActiveCampaign Highlights:

• Advanced Marketing Automation: ActiveCampaign allows businesses to create personalized, multi-step workflows triggered by customer actions.
• Integrated CRM: ActiveCampaign’s built-in CRM lets you manage customer data and communications in one place, providing a complete view of the customer journey.
• Segmentation and Personalization: Easily segment your audience and send highly targeted messages, boosting engagement and conversions.

For businesses looking for more powerful automation and CRM capabilities, check out ActiveCampaign.

‍

5. Brevo (formerly Sendinblue): All-in-One Multichannel Marketing

Brevo (formerly known as Sendinblue) is a robust MailerLite alternative that combines email marketing, SMS campaigns, and marketing automation in one platform. It’s a great option for businesses that want to run multichannel campaigns.

Why Choose Brevo?

• Multichannel Capabilities: Brevo supports both email and SMS marketing, enabling businesses to engage customers across different platforms.
• Affordable Pricing: With a variety of pricing plans, including a free tier, Brevo is a budget-friendly option for businesses of all sizes.
• Automation: Brevo offers easy-to-set-up automation workflows, helping businesses streamline their marketing efforts and save time.

For businesses looking for a versatile, all-in-one marketing solution, explore Brevo’s pricing.

‍

6. Zoho Campaigns: A Full-Featured Marketing Suite

Zoho Campaigns is a MailerLite alternative that provides businesses with more advanced email marketing, CRM, and automation tools. It’s especially beneficial for businesses already using Zoho’s ecosystem of tools.

Key Benefits of Zoho Campaigns:

• Zoho Integration: If you're already using Zoho’s CRM or other business tools, Zoho Campaigns integrates seamlessly with the entire suite.
• Automation and Segmentation: Create complex email workflows and segment your audience based on detailed customer data.
• Affordable Pricing: Zoho Campaigns offers competitive pricing, making it a great choice for businesses on a budget.

For businesses that need comprehensive email marketing and CRM integration, learn more about Zoho Campaigns.

‍

7. Flodesk: Simplified Email Marketing for Creatives

Flodesk is a visually-focused email marketing platform ideal for creative entrepreneurs and small businesses. It’s a strong alternative to MailerLite for users who prioritize design and simplicity.

Why Choose Flodesk?

• Beautiful Templates: Flodesk offers stunning, easy-to-use email templates designed to help businesses create visually appealing campaigns.
• Simple Automation: Flodesk’s automation features are user-friendly, allowing businesses to set up workflows without a steep learning curve.
• Flat Pricing: Flodesk charges a flat monthly rate, making it an affordable option for businesses that are scaling.

For businesses that prioritize aesthetics and simplicity in email marketing, sign up for Flodesk’s free trial.

‍

Conclusion: Choosing the Right MailerLite Alternative

When evaluating MailerLite alternatives, it's important to consider what your business needs most. Whether it’s advanced automation, multichannel marketing, or SMS marketing, there’s an option to suit your requirements. For businesses looking to improve their SMS marketing efforts, Dripcel’s SMS automation tools offer unmatched AI-driven optimization that can complement your email marketing strategy. On the email side, platforms like Moosend, Constant Contact, and Brevo provide robust alternatives that cater to various budgets and marketing needs.

Ready to enhance your SMS marketing? Ensure compliance and maximize impact with SMS marketing best practices and explore Dripcel’s full suite of tools to supercharge your campaigns.